What Scares TV Advertisers Most? Fears of Trump Tariffs, Sports Spending Will Drive 2025 Upfront
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Variety posted an update
Advertisers curious about whether to spend billions on TV commercials this year need to figure out what frightens them more — is it a fear of the unknown or a fear of missing out? Madison Avenue is grappling with a host of question marks in the early part of 2025, and advertisers’ decisions will have […]
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